Hemofarm -

Ivana Bojbaša
Head of OTC/CHC marketing & sales, Hemofarm

Brands that anticipate future trends are also the most successful

Hemofarm has a very wide range of products, and we cover almost all existing pharmaco-therapeutic groups both in food supplements and in medicinal products.

Predrag Marinković, MD
Marketing Manager, Hemofarm

Supporting State in Treatment of Oncological Diseases

With the new range of oncology drugs, Hemofarm strives to make a contribution so that the most adequate therapy is provided to the most critical cancer patients.

Bojana Jordanović
pharmacist and regional product manager, Hemofarm

It is important to detect diabetes in time

About 370 million people suffer from diabetes in the world, and experts from the World Health Organization estimate that by 2030, the number of those affected on the planet will exceed half a billion. Treatment of this severe systemic disease is lifelong and very expensive.

Katarina Barudžija
regional product manager for RX medicines, Hemofarm

Reduce the Impact of Allergies with Preventive Therapy

In order to prepare for the spring pollen season and successfully reduce allergy symptoms, start taking anti-allergy medications at least one month before the onset of symptoms.

Prof. Dr. Svetlana Vujović
director of Endocrinology Clinic, University Clinical Centre of Serbia

To live longer, healthier, happier lives

Adequate hormone therapy can prevent numerous diseases, while retaining vitality and quality of life until old age.

Aleksandra Gazivoda
Corporate Communications Specialist, Hemofarm

Cancer can be cured, when you seek help on time

Every year, more than 19 million people worldwide are diagnosed with cancer, and the grim forecast is that by 2040, the number of newly diagnosed cases will increase to as many as 30 million per year.

Ivana Bojbaša
Head of OTC/CHC Portfolio Marketing & Sales, Hemofarm

Focusing Equally on Education and Promotion

Over the course of 2023, we have been focusing on the active communication and interaction with our consumers. Apart from putting doctors and pharmacists in the spotlight, we have also made liaising with end users our priority in 2023.

Katarina Barudžija
Regional RX Product Manager of Hemofarm

Maximal Results in Treatment with Minimal Consequences

A doctor and a pharmacist should work as a united team in achieving the most important goal – the optimal treatment of patients. This is the main appeal of the Extended Global Concept of Pharmaceutical Practice, which demands a higher degree of pharmaceutical care and a more active role of pharmacists in the treatment of patients .

Dr. Danijela Stanišić Srdić
Clinical pharmacology specialist and Rx sales director for the Western Balkan, Hemofarm

Hemofarm's biosimilar against osteoporosis

Every third woman and every fifth man in the world suffer from osteoporosis, warns the World Health Organization, and the number of patients in Serbia is constantly increasing

Aleksandra Gazivoda
Corporate Communications Specialist, Hemofarm

Medicine has been a Sheer Necessity Throughout History

Like water and food, medicine and treatment are a primordial human need, and ancient cultures laid the foundations for the development of pharmacy as early as 5,000 years ago.

Ivana Bojbaša
Head of OTC/CHC marketing & sales BU West Balkans

Transforming Business You Transform Yourself

We live in times when consumers have a sea of information available only a click away, which makes transformation an imperative for each brand and each company.

Dr. Saša Perović
Government Relations Manager, Hemofarm

Domestic Industry, Main Support in Crisis Situations

Global crises fundamentally change life, impose new models of behavior, communication and, above all, business...

Primarius Dr. Slavko Janković
Dr. Med. Sci, neuropsychiatrist

Electronic devices cause insomnia

Blue light from electronic devices delays and seriously disrupts the normal sleep process and can also damage the retina of the eye. Teenagers and young people under 30 are especially at risk.

Primarius Dr. Slavko Janković
Dr. Med. Sci, neuropsychiatrist

Insomnia is a formidable foe

Insomnia is one of the most frequent disorders. Studies have shown that sometimes it affects as many as half of the adult population, while more than 90% of people have experienced insomnia at least once in their lives.

Dr. Danijela Stanišić Srdić
Clinical pharmacology specialist and Rx sales director for the Western Balkan, Hemofarm

High Blood Pressure is Fatal if Left Untreated

High blood pressure is called the ‘silent killer’ because it causes severe, life-threatening complications without warning.

Dušan Stojaković
Senior Manager Global Sustainability, Hemofarm/STADA Group

What are the standards that direct corporate policies towards the concepts of sustainable development in the field of environmental protection and social responsibility?

I am very encouraged by the fact that the companies’ success presently is measured increasingly and in much detail according to ESG...

Dr. Danijela Stanišić Srdić
Clinical pharmacology specialist and Rx sales director for the Western Balkan, Hemofarm

Local Pharmaceutical Industry is a Reliable Mainstay

How to maintain the quality of treatment and the availability of quality medicines at a high level in times of crisis is a key issue for every healthcare system.

Dušan Stojaković
Senior Manager Global Sustainability, Hemofarm/STADA Group

By changing ourselves, we change the world around us

Did you know that if you let the water run in your house for two minutes every day, it is equivalent to throwing away 11 to 19 liters of water? What we often think is free-of-charge can cost us a lot.

Dr. Milan Ljubinković
MD Sales Manager for the Western Balkans, OTC/CHC Portfolio, Hemofarm

Be careful with medicines

Do not take medicines “on your own”. Self-medication is a dangerous game that can severely impair your health, and inadequate use of medicines can cause intoxication, even fatal outcome.

Ivana Bojbaša
Head of OTC/CHC marketing & sales BU West Balkans

Hemofarm still Local and Regional Market Leader

In the year 2022, Hemofarm continued its growth, and we are completing this year with extraordinary business results. The greatest success for us in 2022 was operating in an exceptionally demanding environment, in which we delivered our products to all the markets on which the STADA Group operates, in the required quantities and with the quality that goes without saying.

Vesna Cvrkota
Master of Pharmacy and Director of Pharmaceutical Development Service, Hemofarm

Science and Creativity in the Service of Health

Hemofarm, as the leading manufacturer of generic medicines and dietary supplements, perceives great possibilities in the in-house development of new products and their sales in global markets.

Katarina Arambašić-Pivić
PR Manager, Hemofarm

Create Demand, Boost Savings, Be Quick

The Internet and social networks have definitely changed the definition of ‘quick’, while returning to earlier patterns of doing business is not possible. A contemporary consumer demands comprehensive information at the fingertips, 24/7 customer support, and a product on the door in the shortest possible time. The COVID-19 pandemic has just stepped on it in terms of the process of digitalization, shifting the system in the fifth gear.

Sanja Manasijevski
Director of Legal Affairs and Commercial Projects, Hemofarm

The Time of Changes and Changed Needs

The COVID-19 pandemic was a test for companies of all sizes, forcing most of them to change their former practice. Only the companies that were prepared to readily adjust their approach to the new time have managed to withstand economic pressure and even grow.

Tatjana Jovanović
HR director, Hemofarm

HR revolution or reimagining required

In order to easier comprehend the consideration on what the HR world would look like in the future, one should start from the context. The fourth industrial revolution and the new technologies it has brought favour digital companies. They appear out of nowhere in an accelerated fashion, and as competition that did not exist until yesterday, they penetrate the market incredibly fast and bring in revolutionary changes.

Tamara Živković
Master of Pharmacy and Quality Control Manager, Hemofarm

Top Quality Medicine as Imperative

Hemofarm, being a part of ONE Stada, manufactures medicines for the entire world, and in the peak pandemic year, Hemofarm manufactured a record 6.5 billion tablets. The top quality of products in Hemofarm is imperative and therefore special attention is paid to quality control.

Prim. dr Dragana Trifunović Balanović

ALWAYS ON THE FIRST LINE OF DEFENSE

The COVID-19 pandemic has brought general practitioners to the first line of triage, treatment and assistance to colleagues in temporary Covid hospitals. Without sparing their health or their lives, they have professionally, bravely and responsibly shown that they are worthy of the trust of their patients and the profession they perform.

Jelena Danilović
Compliance Manager at Hemofarm

Business Compliance in the Black Swan Age

The pandemic is different from common business risks and represents an example of a ‘Black Swan’ event - unforeseeable, extraordinary, extreme event which exceeds expectations and has serious consequences’.

Branislava Daskalović
CHC Team Manager for the Western Balkans

Zoflora - Safeguards your Health and Smells Nice

Zoflora, one of the leading disinfectants for which laboratory testing has confirmed that it effectively eliminates the current coronavirus, has arrived to the Serbian market thanks to the company Hemofarm. This British product with a hundred-year tradition, is an ideal partner for the hygiene of the space in which you live.