TV Spot ’Life Wins With Us’ is the Winner of the Disrupt Award for 2020

Hemofarm's TV spot entitled ’Life Wins With Us’ was awarded at this year's Disrupt Festival, which was held online on April 1st. The competition gathered together a large number of companies and agencies from various industries that have especially distinguished themselves in the field of innovation and communications, and their activities have managed to achieve a significant positive impact on the society, even in the circumstances of a global pandemic.

According to the organizers, the jury has selected the best works in various categories despite the very tough competition.

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Mila Zavođa, Director of ADAM Studio Agency, which organizes the competition stated: ’Sixty top companies, which managed to recognize the chance for improvement over the course of the extremely difficult 2020, and implemented projects that were ’Disrupt’ in terms of innovation or communication, applied for the Disrupt competition. All the winners absolutely deserve this title’.

Hemofarm's winning TV spot ’Life Wins With Us’, which has marked the 60th jubilee anniversary of the company, has been awarded in the ’Health and Pharmaceutical Industry’ category, within the ’Disrupt Communications 2020’ subcategory.

’A lot of emotions, effort and work have fitted into our first 60 years. We have been available both in hard and good times, successfully confirming, decade after decade, that life wins with us. Safeguarding health and maintaining the trust of our customers, we have ensured regular supply of medicines in the market, even in the most challenging times, and this TV spot has reminded us of that once again’, - the responsible in the company said on the occasion of announcing the winner.

In addition to Hemofarm, the following have been awarded also in the Disrupt Communications category: Mercator-S, Atlantic Grand and Luna TBWA, SuperDot, Matica Srpska Gallery, Propulsion and AstraZeneca, M2Communications and NVO, Balkan Tube Space, Banca Intesa, New Moment New Ideas and Visa, GourmAna and Levi 9.

The winning TV spot of Hemofarm is available here.